About Ruthless Media

The impact of a social media ads agency, delivered with a personal touch and boutique costs.

Ruthless Media blends a flair for building digital communities
with real-world marketing and training experience.

I'm a social media ads specialist and strategist, a Chartered (CIM) digital marketing professional and the founder of Ruthless Media.

I love running paid social media ads because it is that perfect blend of creativity and data - it ticks every box for me. There's something incredibly satisfying about crafting the creative elements of a campaign and then diving deep into the technical setup and data analysis. I get genuinely excited when I can compete with myself to improve results, whether that's reducing cost per click, cost per purchase, or cost per lead. There's nothing quite like the buzz of seeing those numbers drop whilst the results get better - like when I managed to reduce one client's cost per click from £22.30 to just 9p in three months.

Hi, I’m Ruth Young.

My passion for building digital communities started long before I launched Ruthless Media in 2019.

Working in youth work, family support, and training roles with organisations like Young Enterprise NI and NOW Group, I discovered I had a real flair for using social media to build profiles, recruit participants and volunteers, engage supporters, encourage donations, and boost sales. I taught myself which platforms worked best for each organisation's needs and mastered all the tricks for boosting engagement and visibility.

If you want to see how you could benefit from Meta Ads (Facebook Ads & Instagram Ads), LinkedIn Ads, Google Ads, YouTube Ads and more, let’s talk in a complimentary intro consultation.

What really fired me up was creating content, providing training, and developing confidence in other people - the same things that drive me today. When I decided to take the leap into self-employment, I had a clear mission: taking the hassle out of social media marketing for those who don't have the time, skills, or understanding to do it well.

Since then, I've worked with over 600 organisations across the UK and Ireland, providing everything from complete paid advertising management to bespoke training and strategy development. I offer the impact of a social media ads agency with a personal touch and boutique costs - because great marketing should be accessible to businesses of all sizes.

The services I offer allow businesses and organisations to outsource their social media ads management, where I develop a plan, research audiences, create and publish ads including graphics, video and audio, and review their activity regularly to work towards getting the best results possible and at the lowest price.

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What People Are Saying

Reviews

Before working with Ruth, my starting position on how to promote our business via social media was sub zero! Ruth has demystified what appeared to me initially to be another language by challenging me to be clear on what our business needed. Ruth’s hands on and practical approach has been fantastic and my confidence has really increased in this area. Huge thanks to Ruth for her patience and great ideas!

PAULA WILSON, BULLSEYE PEST CONTROL

I highly recommend Ruth as a social media manager. Taking aside the fact that Ruth is a fantastic person and a total professional, her skills to effectively plan, implement and oversee social media campaigns for your business is top class. Ruth can create engaging social media content that will give your business a real social presence on your platform of choice. This is hugely beneficial to businesses for many reasons! If you're looking to take the next step on social media, Ruth is the answer!

JOHN PAUL TAGGART, CORE IMPACT

I realised I needed someone to point me in the right direction with Linkedin. After one meeting I felt so much more confident at using this business platform, you gave me some great advice on making changes to my profile. Accountability is key, and at start of each new session you would check how I had got on with the goals we had set previously. You are so enthusiastic about all you do which in turn means your Clients feel positive and more confident in posting on Linkedin and other social media platforms.

LIZ GRAHAM, GRAHAM SECRETARIAL SERVICES

The Business Mindset aims to helps to support their clients through Mentoring and Mastermind groups. It was great recently to have Ruth attend one of our sessions and educate my clients further on social media. If you looking for support for your social media then Ruth is the person you should talk to. She has a wealth of experience and knowledge in her profession.

ANDREW DOBBIN, THE BUSINESS MINDSET

Ruth does an excellent job of managing my social media team. Creating structure on our social platforms and brainstorming ideas. She helps formulate our social media strategy and I know that it will be implemented when she is in charge. It means that I know that my business is keeping up to date with the tech-savvy market we are in today and ensures I don't fall behind. Highly Recommend.

MICHAEL OSBORNE, BUSINESS FIRST NETWORK

Ruth gave me a great Social Media plan that was practical and engaging. She showed me Canva and Splice tricks, and pointed out areas I can improve on. IShe was able to do a lot in the time that we had as well as giving me a great framework based on my products, vision and goals. I would really recommend her services and found her excellent value for money!

JOANNE DOHERTY, PIECE MAKERS

Current and Past Clients